Wireless Dealer Magazine recently had the privilege of sitting down with the leadership team at Victra, a powerhouse in the wireless retail industry. During our conversation, we explored the remarkable path that has led Victra to become a wireless retail giant with over 1,700 store locations nationwide.
Victra, being the largest Verizon Authorized Retailer and Total Wireless Master Agent, has serviced millions of customers across all 50 states by connecting technology to life in the most trustworthy, fun, customer-centric, and profitable way. Victra’s industry leadership sets the standards and aspirations for Verizon Master Agents and Authorized Retailers everywhere.
Victra’s story began as a partnership by Richard and David Balot in October 1996 in Wilson, North Carolina. Incorporated as ABC Phones of North Carolina, Inc. in 1999. Today, Victra stands as an independent corporate titan headquartered in Raleigh, North Carolina, with a dedicated Store Support Center housing more than 200 skilled professionals. In 2020, Victra further expanded its operational prowess by opening the Victra Contact Center in Greenville, NC, a state-of-the-art facility that employs hundreds of team members.
Victra’s impressive growth and strategic dealer and partner initiatives began in 2021 when they established their Verizon Wireless Sub Agent Program. This ambitious initiative created significant opportunities for wireless businesses to experience exponential growth, foster collaboration between stores and peers, and, with the collective power of many working together, establish longevity and staying power in a carrier-ruled marketplace.
In 2023, Victra launched Total Wireless and developed their Partner Program. This bold mission to empower businesses to build their own wireless empires, under the same leadership and dedicated support that propelled Victra’s own rise, has skyrocketed their partners to success. Victra’s partners have the resources needed to dominate in today’s competitive wireless retail industry. A testament to this success is that Victra is now home to over 200 Total Wireless retail locations and continues to expand at an unparalleled rate.
Victra’s mission is to be an invaluable resource for their partners. Currently, they offer up to $15K in support funds to help open a Total Wireless store before September 30. This comprehensive support package includes expert assistance in fixture and store design, immediate address availability across most of the country, and guidance from a leadership team with over 50 years of combined experience in wireless retail.
To become a reseller for the Victra Total Wireless program click here: https://total.victra.com/total-retailer-application/
